雷军官宣小米汽车3月28日上市！网友捏把汗，又一轮价格战 ——秒词邦高考视频网
小米汽车终于官宣定档。3月12日，雷军发微博官宣，小米SU7将于3月28日正式举行上市发布会，“这是我们的三年之约。如果你想拥有一台车，要有最先进的智能科技，还要有出色的驾驶质感，我相信，小米SU7将会是你的首选!”
在小米汽车终于官宣上市日之时，近期有不少汽车厂商发起了一轮又一轮的价格战，其中降价最狠的是比亚迪，其推出的秦PLUS荣耀版和驱逐舰05荣耀版两款车型，起售价均降至7.98万元。不少网友都为小米汽车面临的激烈竞争环境捏了把汗并戏称“收手吧小米，外面全是比亚迪和吉利”。
南都记者关注到，小米汽车官微也同时官宣了3月28日小米SU7将上市的消息，同时喊出了“上市即交付，交付即上量”的口号，并表示即日起，小米汽车可在全国北上广深等29城的59家门店同步启动预约。
此前，极氪相关负责人曾在极氪001上市时举行媒体群访，并在采访时“剧透”了小米汽车的发布日期。据媒体报道，当被问及如何看待和评价小米汽车时，该负责人曾表示，“关于说我们因为小米挖了我们人所以我们在针对小米，其实并没有这个情况，我们从小道消息听说他们的车 3.28 发布，如果要针对他们，我们完全没必要今天上市，弄到 3.29 不好吗对吧，所以还是看整体的市场竞争情况。”
尽管在言语间极氪相关负责人极力表示没有想针对小米，不过，当前小米汽车已经面临着激烈的竞争环境。据南都记者不完全统计，近期已有零跑、吉利银河、阿维塔、理想、特斯拉、比亚迪、五菱、深蓝等近20家新能源汽车品牌推出降价促销活动，不少网友据此戏称“收手吧小米，外面全是比亚迪和吉利。”
在一众降价汽车中，网友认为降价最狠的是比亚迪。2月19日，比亚迪宣布推出秦PLUS荣耀版和驱逐舰05荣耀版两款车型，起售价均降至7.98万元。其中DM-i车型售价区间为7.98万-12.58万元，EV版车型售价区间为10.98万-13.98万元，口号从“油电同价”到“电比油低”；此外表示没有想针对小米的极氪也被网友称为“小米的对手”，其中新款极氪001起售价为26.90万元；极氪007其售价为20.99万元。
在此前的全球新能源动力总成年会上，中国汽车工业协会副秘书长陈士华曾公开表示，中国汽车产业目前面临的问题是长期趋势的短期表现，中国车企会从一百多家变成十几家，进行淘汰赛。
在如此激烈的价格战下，小米汽车将采取怎样的定价策略，成为了目前最受关注的问题。
采写：南都记者 林文琪
新闻译文：
Xiaomi Motors has finally announced its official gear. On March 12th, Lei Jun announced on Weibo that the Xiaomi SU7 will officially hold its launch event on March 28th. "This is our three-year commitment. If you want to own a car, you need the most advanced intelligent technology and excellent driving experience. I believe that the Xiaomi SU7 will be your first choice!"
As Xiaomi finally announced its launch date, many car manufacturers have recently launched a series of price wars, with BYD lowering prices the hardest. Its two models, the Qin PLUS Honor Edition and the Destroyer 05 Honor Edition, both have a starting price of 79800 yuan. Many netizens are sweating and jokingly saying, "Stop Xiaomi, it's all BYD and Geely outside.".
The Southern Metropolis Daily reporter noticed that Xiaomi's official WeChat account also announced the news that the Xiaomi SU7 will be launched on March 28th, while shouting the slogan "launch is delivery, delivery is quantity increase", and stated that starting from today, Xiaomi can start making appointments at 59 stores in 29 cities across the country, including Beijing, Shanghai, Guangzhou, and Shenzhen.
Previously, the person in charge of Geely Krypton held a media group interview during the launch of Geely Krypton 001 and revealed the release date of Xiaomi Motors during the interview. according to media reports, when asked how to view and evaluate Xiaomi cars, the person in charge once said, "Regarding the claim that we are targeting Xiaomi because Xiaomi poached us, there is actually no such situation. We have heard through the grapevine that their car will be released on March 28th. If we want to target them, there is no need for us to go on the market today. Is it not good to get it to March 29th? So it still depends on the overall market competition situation."
Although the person in charge of extreme criticism strongly expressed that they did not intend to target Xiaomi, Xiaomi Motors is currently facing a fierce competitive environment. According to incomplete statistics from Southern Metropolitan Daily reporters, nearly 20 new energy vehicle brands, including Zero Run, Geely Galaxy, Avita, Ideal, Tesla, BYD, Wuling, and Deep Blue, have recently launched price reduction promotions. Many netizens jokingly say, "Stop Xiaomi, it's all BYD and Geely outside."
Among the many discounted cars, netizens believe that BYD is the one with the most severe price reduction. On February 19th, BYD announced the launch of two models, the Qin PLUS Honor Edition and the Destroyer 05 Honor Edition, both with a starting price of 79800 yuan. The DM-i model has a price range of 79800 to 125800 yuan, while the EV version has a price range of 109800 to 139800 yuan, with slogans ranging from "oil and electricity at the same price" to "electricity is lower than oil"; In addition, it was also referred to as "Xiaomi's competitor" by netizens that there was no intention of targeting Xiaomi's Jike, with the new Jike 001 starting at a price of 269000 yuan; The price of the Extreme Krypton 007 is 209900 yuan.
At the previous global New Energy Power Conference, Chen Shihua, Deputy Secretary general of the China association of Automobile Manufacturers, publicly stated that the current problem facing the Chinese automobile industry is a short-term manifestation of a long-term trend, and Chinese automobile companies will increase from more than 100 to more than a dozen and compete in elimination.
In such a fierce price war, what pricing strategy Xiaomi Motors will adopt has become the most concerning issue at present.
Interviewer: Lin Wenqi, a journalist from Southern Capital
重点词汇
雷军 Lei Jun ; CEO
我们的 ours
台车 trolley ; bogie ; tompkins
最先进 Cutting-edge ; Advanced ; The most advanced
质感 sense of reality ; texture ; quality ; Body ; sense of reality (in art)
我相信 I Believe ; I do believe
价格战 price war
比亚迪 BYD ; BYD Auto ; BYD Co.
驱逐舰 destroyer ; frigate
激烈竞争 fierce competition ; rat race ; cut-throat competition ; vie
句子成分分析：
[Previously],the person (in charge (of Geely Krypton)) held a media group interview [during the launch (of Geely
Krypton 001)] and revealed the release date (of Xiaomi Motors) [dring the interview].
句子语法结构详解：
(held 为 hold 的过去式。media 为 medium 的复数形式。)
* held 为谓语，采用一般过去时。
* revealed 为谓语，采用一般过去时。
* the 为定冠词。a 为不定冠词。
句子相关词汇解释：
Phrase:
| in charge of... | 主管;负责;掌管 |
Vocabulary:
| previously | ad. | 之前, 先前, 以前 |
| person ['pә:sn] | n. | 1) 人，个人 2) （泛指）人，某人 |
| krypton ['kriptɔn] | n. | 氪；氪气 |
| hold [hәuld] | vt. | 1) 拿着，抓住，抱住，托住，夹着,捂住， 按住 2) 使保持（在某位置）, 固定住 |
| medium ['mi:diәm] | n. | 1) （传播信息的）媒介，手段，方法 2) 手段，工具，方法 |
| group [gru:p] | n. | 1) 组，团体，群，批 2) [商]集团 |
| interview ['intәvju:] | n. | 1) 面试，面谈 2) （常指公开的）记者采访，访谈 |
| during ['djuәriŋ] | prep. | 在...期间 |
| launch [lɔ:ntʃ] | n. | 1) （航天器的）发射 2) （书籍等的）发行 |
| and [ænd] | conj. | 1) 和, 与, 同, 并 2) 然后，接着 |
| reveal [ri'vi:l] | vt. | 1) 揭示，显示，透露 2) 显出，露出 |
| release [ri'li:s] | n. | 1) 公开，发行，发布 2) 释放，获释 |
| date [deit] | n. | 1) 日期,日子 2) 年代；时期 |
| motor ['mәutә] | n. | 1) 发动机，马达 2) 汽车 |
句子成分分析：
[In such a fierce price war], what pricing strategy Xiaomi Motors will adopt | has become [the most] concerning
issue [at present].
句子语法结构详解：
(become 为过去分词，与其动词原形拼写相同。)
* what 为关系代词，引导主语从句。
* pricing 为动名词，在句中作主语。
* adopt 为谓语，采用一般将来时。
* become 为系动词作谓语，采用现在完成时。
* concerning 为现在分词作定语
* issue 为名词作表语。
* will 为情态动词。has 为助动词。the 为定冠词。a 为不定冠词。
句子相关词汇解释：
Phrase:
| such a... | 1) 如此, 这么 2) 这种 |
| price war | 价格战 |
| at present | 目前, 现在 |
Vocabulary:
| fierce [fiәs] | a. | 1) 凶猛的，凶狠的，凶残的 2) （尤指动作或情感）狂热的，强烈的，猛烈的 |
| price [prais] | vt. | 1) （在商品上）标价，贴价格标签 2) 给……定价，为……作价 |
| strategy ['strætidʒi] | n. | 1) 策略，计划 2) 策划，部署 |
| motor ['mәutә] | n. | 1) 发动机，马达 2) 汽车 |
| adopt [ә'dɔpt] | vt. | 1) 采用（某方法），采取（某态度） 2) 收养，领养（小孩） |
| become [bi'kʌm] | vt. | 1) 变得，变成 2) 适合（某人），（与……）相称 |
| most [mәust] | ad. | 1) 最(与形容词或副词连用构成最高级） 2) (程度上）最大，最多，最高 |
| concern [kәn'sә:n] | vt. | 1) 与……有关，涉及 2) 影响，涉及，牵涉（某人） |
| issue ['isju] | n. | 1) （有关某事的）问题，担忧 2) 重要议题，争论的问题 3) 发行，分发 4) 一期，期号 |
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