今年总台春晚节目《年锦》和西安分会场《山河诗长安》赢得广泛赞誉。网友点评：“满满的文化自信。”“有了‘国潮’加持，夜幕下的西安恍然间变身长安。”

来自陕西西安的“95后”康敏就是西安分会场的一名化妆师，平日里她的身份是一名汉服妆造师。汉服妆造师是哪种师？怎么让“国潮”的热度一直保持下去？康敏与全国政协委员、北京大学中文系教授张颐武展开了对话。

从“小众”爱好到“大众”审美

“国潮”出圈催生新职业

几年前，汉服还没有那么火热的时候，康敏就经常穿着汉服出门。那时她经常被问到“你是要去表演吗？”“你是要去唱戏吗？”面对这些疑问，康敏并没有放弃自己看起来“小众”的爱好。

后来，汉服文化登上春晚舞台，走进了普通人的生活，甚至闯入了国际友人的视野，“小众”爱好终于转变为“大众”审美。康敏也从之前的工作辞职，进修专业技术，转型为一名职业的汉服妆造师。借着这股汉服热“东风”，她创立个人工作室，为来西安感受传统文化的游客们选配汉服、设计妆容。康敏说，目前在西安注册的汉服体验馆就超过了3000家。

全国政协委员、北京大学中文系教授张颐武也观察到，汉服热近些年快速发展，呈现出圈态势，还渗透到演出、游戏、文旅等诸多领域。

△康敏正在设计造型

康敏说，汉服馆的生意是和旅游业紧密相关的。在周末、节假日这种“旺季”，体量大一点的汉服工作室，日接单量可能是上千单，体量小一点的汉服馆也会超过几百单。文旅融合，成为“国潮”出圈的密码之一。

在张颐武看来，虽然一些时尚热点、流行样式会发生变化，但传统文化与时尚潮流的结合是大趋势。

张颐武认为，传承和创新传统文化有多种可能，比如在服装设计中融入传统文化的色彩，马面裙摇身变为时尚文化元素就是很好的案例；除此之外，运用人工智能AI等新领域新技术进行传统文化的嫁接，也可以为推进“国潮”的创新发展带来潜力。

汉服火到国外，“国潮”出海靠什么？

不仅是国内的年轻人，很多外国人也开始喜欢汉服等“国潮”新品。

“国潮”文化怎么走向更大的国际舞台？张颐武表示，“国潮”走向世界，要更注重文化和本地的契合，挖掘更多样的形态，扩展更丰富的路径，需要给国际友人更多新鲜感、吸引力，让他们感受到中国文化的魅力、中国文化的价值。另一方面，文化传播不能走样，要坚持把中国文化的精神内涵传达出去。

△外国人挑选汉服

“国潮”何以成潮？从“涓涓细流”到“奔涌成潮”，“国潮”是时尚的潮，也是经济的潮，传统和潮流融汇，打开了更广阔的消费市场，也展现了更深层的文化自信。

▌来源：中央广电总台中国之声

新闻译文：

This year's Spring festival Gala program "Nian Jin" and the Xi'an branch venue "Shan He Shi Chang'an" have won widespread praise. Netizens commented: "Full of cultural confidence." "With the blessing of" China-Chic ", Xi'an suddenly changed into Chang'an at night."

Kang Min, a post-95s from Xi'an, Shaanxi, is a makeup artist at the Xi'an branch venue. She usually works as a Hanfu makeup artist. What kind of Hanfu makeup maker is it? How to keep the popularity of "China-Chic"? Kang Min had a conversation with Zhang Yiwu, a member of the National Committee of the Chinese People's Political Consultative Conference and a professor of the Chinese department at Peking University.

From "niche" hobbies to "mass" aesthetics

The emergence of "China-Chic" promotes new careers

A few years ago, before Hanfu was so popular, Kang Min often wore Hanfu when going out. At that time, she was often asked "Are you going to perform?" "Are you going to sing?" Faced with these questions, Kang Min did not give up her hobby of appearing "niche".

Later, Hanfu culture appeared on the stage of the Spring Festival Gala, entering the lives of ordinary people and even breaking into the eyes of international friends. The "niche" hobby finally transformed into the "popular" aesthetic. Kang Min also resigned from her previous job, studied professional skills, and transformed into a professional Hanfu makeup maker. Taking advantage of the Hanfu craze, she founded a personal studio to select Hanfu and design makeup for tourists who come to Xi'an to experience traditional culture. Kang Min said that there are currently over 3000 registered Hanfu experience centers in Xi'an.

Zhang Yiwu, a member of the National Committee of the Chinese People's Political Consultative Conference and a professor at the Chinese Department of Peking University, also observed that the Hanfu craze has developed rapidly in recent years, showing a trend of popularity and penetrating into many fields such as performance, gaming, and cultural tourism.

△ Kang Min is designing a design

Kang Min said that the business of Hanfu Pavilion is closely related to the tourism industry. During peak seasons such as weekends and holidays, larger Hanfu studios may receive thousands of orders per day, while smaller Hanfu studios may receive over a few hundred orders. The integration of culture and tourism has become one of the passwords for the emergence of "China-Chic".

In Zhang Yiwu's view, although some fashion hotspots and styles may change, the combination of traditional culture and fashion trends is a major trend.

Zhang Yiwu believes that there are multiple possibilities for inheriting and innovating traditional culture, such as incorporating traditional cultural colors into clothing design, and transforming horse faced skirts into fashionable cultural elements, which is a good example; In addition, using AI and other new technologies in new fields to graft traditional culture can also bring potential for promoting the innovative development of "China-Chic".

What does "China-Chic" rely on when Hanfu goes abroad?

Not only the young people in China, but also many foreigners have begun to like the "China-Chic" new products such as Hanfu.

How does the "China-Chic" culture move towards a larger international stage? Zhang Yiwu said that when "China-Chic" goes to the world, it should pay more attention to the integration of culture and local, explore more diverse forms, and expand more abundant paths. It needs to give international friends more freshness and attraction, so that they can feel the charm and value of Chinese culture. On the other hand, cultural dissemination cannot be distorted, and we must adhere to conveying the spiritual connotations of Chinese culture.

△ Foreigners choose Hanfu

Why did "China-Chic" become a tide? From "trickle down" to "surge into tide", "China-Chic" is the tide of fashion and economy. The combination of tradition and tide has opened a broader consumer market and demonstrated deeper cultural confidence.

Source: Voice of China, central Radio and Television Station

重点词汇

• 春晚 Spring Festival gala

• 山河 Shanhe ; mountains and rivers -- the land of a country ; mountains and rivers-the land of a country

• 恍然 suddenly

• 变身 shapeshifting ; Henshin

• 化妆师 makeup artist ; Make-up Artist ; makeup girl ; cosmetician

• 北京大学 Peking University ; Beijing University ; PKU ; MBA

• 中文系 Chinese Department ; department of Chinese

• 小众 niche ; minority ; cult

• 还没有 Not yet ; No,not yet ; be yet to seek

句子成分分析：

Not only the young people (in China),but [also] many foreigners have begun to like the "China-Chic" new products 

(such as Hanfu).

句子语法结构详解：

(begun 为 begin 的过去分词。)

* begun 为谓语，采用现在完成时。
* to like 为不定式，作宾语。
* have 为助动词。the 为定冠词。

句子相关词汇解释：

Phrase:

Vocabulary:

句子成分分析：

[In addition], using AI and other new technologies [in new fields] to graft traditional culture can also bring potential 

[for promoting the innovative development (of "China-Chic)]".

句子语法结构详解：

* using 为动名词，在句中作主语。
* to graft 为不定式，作状语。
* bring 为谓语。
* promoting 为动名词，作介词宾语。
* can 为情态动词。the 为定冠词。

句子相关词汇解释：

Phrase:

Vocabulary:

http://www.fbdict.com/two-bagger
http://www.fbdict.com/flatlet
http://www.fbdict.com/mediocre
http://www.fbdict.com/clear up
http://www.fbdict.com/acrita
http://www.fbdict.com/silent films
http://www.fbdict.com/perissodactyl
http://www.fbdict.com/arranged marriage
http://www.fbdict.com/charter
http://www.fbdict.com/Sherpas
http://www.fbdict.com/start the ball rolling
http://www.fbdict.com/pyramid
http://www.fbdict.com/pimenta
http://www.fbdict.com/painful
http://www.fbdict.com/production schedule
http://www.fbdict.com/argosy
http://www.fbdict.com/from that moment
http://www.fbdict.com/abaxile
http://www.fbdict.com/Brooches
http://www.fbdict.com/Wolfers

以上是秒词邦为您整理编写的文章《“根本忙不过来！”汉服妆造师为什么这么“潮”？ ——秒词邦英语单词软件好帮手》的全部内容。秒词邦是国内权威分题型分考点背诵中高考/四六级考研/专升本/出国单词的专业单词软件。扫描如下小程序码，进入秒词邦官方小程序获取更多英语相关资料！ 【关键词：高考单词；高考英语；高中单词；高中英语；单词app；单词软件；记单词app；记单词软件；背单词软件；背单词app；英语单词；四六级单词；四六级英语；四六级单词app；四六级单词软件；考研单词app；考研单词软件；核心单词；高考冲刺复习；高考英语教材；高考英语真题；四六级真题；四六级试题；考研真题；考研英语单词；考研英语真题】